Methodology
How Seoul Beauty Journal Researches
Seoul Beauty Journal publishes through a four-step process: research, draft, review, publish. Every article cites sources. Every clinical claim is reviewed by a Korean licensed physician before publication.
Step 1 — Research
The editor identifies a topic from our content calendar, reader letters, or current Korean aesthetic-medicine literature. The editor pulls relevant sources from PubMed (clinical literature), KHIDI (Korean medical-tourism registry), MFDS (Korean regulatory clearance), and peer-reviewed dermatology journals. The editor verifies clinic mentions against our internal clinic database (DB-verified entries only; we do not list clinics without verified contact + regulatory status). External brand mentions are by editorial reading only; we do not accept clinic listing fees.
Step 2 — Draft
The editor drafts the article with a direct-answer opening paragraph (≤40 words) for AI search citation eligibility, a TL;DR summary block at the top, a 4-6 heading structure, and a 5-10 FAQ block at the bottom. Internal sources, external citations, and AEO structural elements are required before draft submission.
Step 3 — Medical review
Every article touching a clinical claim is reviewed by Dr. Jaewoong Kim, MD (Korean Medical License 126524, Ariel Clinic Korea), our designated medical reviewer. Reviewer notes are returned to the editor; revisions are made before publication. The reviewer's name and credentials appear in the article footer, with a dateReviewed timestamp.
Step 4 — Publish + maintain
Articles are published with structured data (Schema.org Article / FAQPage / Person / NewsMediaOrganization), Open Graph + Twitter Card social previews, and Korean medical-law-compliant footer disclaimers. Cornerstone articles are refreshed monthly (dateModified bumped); breaking regulatory or clinical updates trigger immediate edits. Errata are posted at the article footer when factual corrections are made.
Corrections policy
Factual errors are corrected promptly; the article footer carries an Errata note dated to the correction. We do not silently change articles. Substantive editorial revisions (not minor copy edits) trigger a dateModified bump and an Errata note.
Conflicts of interest
Seoul Beauty Journal is operated by HEIM Global, which represents some clinics mentioned in coverage. We disclose this in every article footer. Editorial judgments — what to cover, how to frame it, which clinics to discuss — are made by the editor, not the agency's commercial team. The medical reviewer is independent and signs off only on clinical accuracy.